Supporting and guiding the next generation of artists and music industry professionals is fundamental to Mundial Montréal.

We are delighted to renew our mentoring program as part of Mundial Montréal 2025. As the exchange and sharing of skills are key elements of the program, places to take part remain limited, offering an intimate setting conducive to learning and discussion.

From August 29 to October 10, seven free sessions will be offered online as part of the program five of them for PRO and two for artists, spread out between August and October. Find out more about the content of the sessions and registration conditions below!

Book your ticket now!

Mentorship program : PROS

The Pro Mentorship Program aims to transfer knowledge between established professionals and the next generation of music craftspeople.  The Pro Mentoring Program offers 20 people the chance to take part in mentoring sessions with 5 inspiring mentors.

Conditions:
The program will be offered to 20 accredited professionals attending Mundial Montréal 2025. Registration occurs when purchasing a pass: the first 20 people to express interest in the PRO Mentorship Program while registering with the PRO or PRO Essentiel badge for Mundial Montréal will be selected.

Deadline to register is August 15, 11:59 p.m.
Places are running out fast don’t miss out! 

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Session n°1: Developing Your Music Career – Steps and Strategies 

• Mentor : Elise Roller 

When should you expand your team? Who would be the most relevant in your professional circle? Join a workshop led by Elise Roller (Misfit Music Management) for an overview of the key steps to strategically grow your music career: building a strong local audience, leveraging showcase opportunities, preparing for export, and targeting the right markets without spreading yourself too thin.

🗓️ August 29 at 11 a.m. (online)

Session n°2 : Developing an innovative and meaningful marketing plan for your album release 

• Mentor : Nick Younès 

Join Nick Younès (Secret City Records) from Moonshine for a discussion on storytelling, branding and marketing to help you prepare for the release of your album. Even without a lot of financial resources, discover how great the possibilities are when you get to know the ecosystem and players involved in promoting, releasing and distributing your album.

Session n°3 : Money never sleeps: collecting royalties 

• Mentor : Aaron Lightstone

🗓️ September 19 at 11 a.m. (online)

Session n°4 : A broad view of booking: from strategy to touring 

• Mentor : Danielle Devlin

What does booking involve? How should you approach an artist’s tour? Join Danielle Devlin (Canis Major Music) to explore the realities of booking: what it entails, how to manage artist expectations, approach presenters, build an effective tour routing, and use showcases as a strategic lever to develop new markets.

🗓️ September 26 at 11 a.m. (online)

Session n°5 : Music supervision, or how to make your music shine on screen 

• Mentor : Martin Gutierrez (SoStereo)

Martin Gutierrez (SoStereo) will present a session on how to monetize your music and how to prepare yourself to approach music supervisors, alone or with a team, with a view to placing your music in audiovisual content (series, films and commercials).

🗓️ October 10 at 11 a.m. (online)

Mentorship program: Artists

The artist division of the mentorship program will help emerging artists prepare for their showcase at Mundial Montréal, both artistically and professionally.

Conditions :
Only artists selected for an official showcase can participate in the Artist Mentorship Program. These artists will be directly invited to take part in the mentoring program once their selection has been confirmed. They will then be able to indicate their interest in joining the program.

Session n°6 : How to prepare your showcase to leave a lasting impression

Session n°7 : Business development at the event: How to prepare

• Mentor : Eli Levinson (Mundial Montréal) and Maude St-Amand Courcy (Mundial Montréal / Impresaria)